Miuccia Prada has found a little-known Berlin artist in instagrame and started with him philosophical conversation - so was born the autumn-winter collection of the brand.
»Germinal - sprouting month. Floreal - flowering. Prairial - field of grass and flowers. » Christophe Chemin, a Frenchman who lives in Berlin, says the affectionate names with love for family harmonies, which are capable of only the French. Recall dropping Louis, and they finished with the old calendar and ten years before Napoleon, lived but a new, invented by revolutionaries. Months were called names, denoting the natural processes and transformations. His name was, and every day of the year - in honor of the plant, animal and mineral, for example, »snowdrop», »bunny» and »marble».
Shemen - jack of all trades as our Pepperstein Paul draws pictures, makes films, writing short stories, debuted in fashion
calendar inspired Shemena half-forgotten now onprints for the autumn-winter Prada collection. »These beautiful names still sound like poetry, and played a crucial role in the creation of each figure, full of symbolism and allegory, - says the artist. - The idea of time, transient and fleeting, took possession of me. »
Thirty-nine years old artist, beforeKnown only to the Berlin art-party, Miuccia Prada found in the instagram. Perhaps she was attracted to the fact that he is as versatile a talent as she is: she draws, writes stories, shoots films in which the myths and images of culture are fantastically played - from Pasolini and Fassbinder with Tarkovsky to archaic legends and symbols? The Renaissance. The couple found perfect partners in each other - work on the collection of clothes turned into a multi-page philosophical correspondence on selected topics, which resulted in an unprecedented credit to the young man. »I drew all alone, in the silence of my Berlin studio. Yes, of course, I sent out every drawing of Miuccia, but she never doubted anything, she was very enthusiastic about the project and completely trusted me from beginning to end, which, of course, is amazing, »says Christophe.
To be surprised and the truth is: Sheman became the first artist to attract Prada to work on the collection, before him such honors turned out to be only the famous architect? To him Kolkhas. Honor is all the more valuable, because everything that Prada touches turns into gold: the models that opened her show become stars, and artists like Francesco Vetstsoli, who fell under the wing of her Foundation for Aid to Young Talent in Art, are becoming famous.
What is so convinced Prado Shemen what heentrusted with the sacred - a collection, not a capsule, and the basic? Is it, in his youth a staunch communist, so captivated by his idea of a Jacobin calendar? »It's not in the French Revolution, the very important idea of traveling in time, the change of epochs», - the artist responsible. The same leitmotif of women - pilgrim, poluvoitelnitsy-would-be - and reigns in the mood of the season. Blue and brown velvet, gold embroidery, leather coats, trimmed with fur, feminine silhouettes of the 1940s and 1950s and then the colorful prints of Christophe: war and peace, time and place, life and fate and other philosophical confrontation.
»While early to say whether we will stillcooperate, I hope so - Finally tells me Shemen. - I love fashion and I think that the world is much more bad artists than good designers. You either have something to say or not, because the only thing that matters. In our time, the clothes can become a better conductor of ideas of man. »
