Fashion houses and famous fashion designers have been and remain the center of attention of the chosen audience. With the exception of the great Coco Chanel, Periodica in20 th century millions of women! Even if the stuff wasn't brand apparel created by other masters, obeyed the laws, made in Paris Rue Cambon, 21 (later, after the extension was added to the address of Cambon, 31).
Frenchwoman freed from contemporaries corsets, fruit dessert on the hats, long hair and skirts to the ankles. It was more than a new style. Changing women's clothing and hats, Gabrielle Chanel made a revolution in the heads of their owners.
In the Paris workshop, a young provincial was opened in 1910 thanks to the patronage of two wealthy men. Gabriel acquired the nickname Coco, before arriving in the capital due to the tremendous success of the songs "Qui qua vu Coco", "Ko Ko Ri Ko". Work day the clerk, and in the evening to perform in a cabaret she had long.
Gifted with money and taste officer Etienne Balzan moved the young or young (?) the woman in the estate near Paris. If number 19 Chanel never contended (August 19, she celebrated a birthday) and gave the last one issued during his lifetime, the aroma of number 19, the year of birth -1883 definitely did not suit the lady. The revolutionary in the world of fashion was peculiar to redraw biography on their patterns.
In principle, where she was born and when, not so important. Relying on their own strength came from Gabriel in childhood. After the death of his mother, father determined the girl and her sisters in a monastic shelter. There, among the dictates of black and white, spent his early years future designer of all times and peoples.
The main man in the fate, the mastermind behind any project Koko was a friend of Etienne Balzan, the Englishman Arthur Capel. In the logo of the fashion House "Chanel" two letter "C" crossed, how their fates. Arthur boy Capel paid for the expenses for the opening of the "Chanel models". He invited her to conquer the aristocracy, opening the French resort Deauville Studio. Of sailor suits, straight short skirts with pockets, straw hat with ribbons, beach pajamas instantly sold out. So, since 1913, took its origins in the history of the brand.
The beginning of the first world war, it was unfortunate for the French. The rich walked away to a safer place-the city of Biarritz. After the clients moved designer.
In 1915 Coco creates models that meet the spirit of the time. In this case, because of the shortage of fabrics invents unthinkable to her combinations of materials and styles.
For example, Jersey, which "refused" to emphasize the waist, Chanel put on dresses, romantic and casually wrapped scarf. Chanel provided the ladies satin pajamas in case of bombing. They were in than graceful escape down the stairs, distracting from satellites tragic thoughts.
In1919 year the concept of modern clothing offered Coco Chanel, recognized in Europe and overseas. Knitted sweaters, pants, cardigans made a woman more free in his movements and more secure.
The income of the Coco grow. Now she gives loans to men and able to support the strong floor. Among them — the composer Stravinsky, Grand Duke Dmitry Romanov. In the Studio she will arrange many of his relatives and friends. Titled the banished women knew how to embroider beautifully. Duke Dmitri Pavlovich helped get Coco out of depression into which she was plunged by the death of Battle of Capella in a car accident. Russian embroidery decorated in the period of the model coats, dresses, shirts.
Бесценным подарком русского аристократа оказалось устроенное им знакомство Шанель с эмигрантом из России, парфюмером Эрнестом Бо. Он смог воплотить ее мечту — сочинить аромат с запахом женщины, а не конкретного цветка. Синтезированный парфюм состоял из более 80 компонентов и получил название «Chanel №5». Уникальные духи появились в 1921 году и покорили мировое обоняние.
In the result of an affair with another nobleman, the Duke of Westminster, House wares Chanel attain a sporty look. The assortment includes coats, jackets, blouses V. pinstripe, suits for the races, vests. Mademoiselle Gabrielle strips and" male gaze, not leaving them with cufflinks and ties. Men's styles and accessories she reconsiders and hands women.
In 1926 Coco made it to the widows wardrobe. She invented the little black dress is a masterpiece of art design, unmatched until now.
A concise and versatile dress simply cut, decorated with string of pearls, has broken all records of popularity. By the way, the Great Mademoiselle thought mourning is not black and white. Black and white Chanel masterly improvised in their collections.
Famous handbags of the Chanel 2.55 is still relevant today
Enter Coco fashion bronze tan, creates jewelry-transformers, produces the iconic handbag "2.55" chain instead of a strap, is sensational costumes two-piece, pleated skirts, tweed, two-tone shoes and scarves Creativity of the lady knows no bounds. Contracted by Hollywood movie stars she dresses. The Americans awarded her Oscar fashion.
Can be considered a long dash in her career the Second world war and the departure to Switzerland. But for the anniversary of Coco (Mademoiselle-70 years!) regaining Paris. A boutique called "House of Chanel" re-attracts existing customers and recruits new fans.
Karl Lagerfeld
At the age of 83 Gabrielle Chanel died of a heart attack, leaving no worthy successors. Only in 1983 there will be couturier Karl Lagerfeld, which will resemble new collections traces of orphanhood with Empire Chanel.
He opened the knees, shortening the skirt, which Coco always avoided. But Lagerfeld would not have received the nickname of Charles the Great, if not able to support the main laws of the Empire Chanel: practicality and luxury.
